US MRKT is a global digital sales platform that harnesses the power of the internet through the participation of a multi-cultural sales force using social media outreach.
Companies across all industries desire to increase revenue and market share. Increasing global reach and speed-to-market requires significant marketing investment, operational resources and time. As business conditions change continually, companies must diversify their customer base. Faced with limited resources, systems and advertising budgets, a solution for local market presence at a global level is paramount.
THE BUSINESS MODEL
The business model surrounding US MRKT is derived from a digital sales platform that will promote and sell products and services, mainly from the United States, or on behalf of vendors seeking to access the US marketplace. Its core mission is to create a diverse network of Sales Associate Influencers from all around the world, who will influence their social media followers (potential customers) with targeted product campaigns designed to validate their product interests via e-commerce.
While US MRKT expects to attract its share of potential direct buyers from our website, the Sales Associate (SA) Network from all around the world will grow as influencers register to become US MRKT Sales Associates. SAs will decide what product or service they want to promote and will receive continuous training directly from the Product Owner (PO). Promotional digital content, also known as campaigns, will be uploaded to the mobile and web portals of US MRKT so interested SAs can retrieve and share them via their social media accounts, to attract potential leads and ultimate buyers. Anyone who responds to a posting becomes a lead for that SA, who records that lead’s contact information in US MRKT’s Customer Relationship Management System (CRM) which, in turn, notifies the PO for immediate follow-up. The PO then contacts the lead to generate a sale. Once a sale occurs, the SA receives the agreed-upon commission.
The Product Owner (PO) is a company that produces (or re-sells) a product or provides a service. This contemplates real estate developers, translators, company registrations, financial services, automobiles, general merchandise, and much more. The Product Owner can also be an online site that offers a variety of products or services or could be a broker or agent (such as a real estate broker or realtor). US MRKT will provide interested Products Owners with the ability to more quickly generate brand awareness and actual lead generation through the SA network.
Social media influencers will register in the US MRKT platform as Sales Associates who will decide which product or service to promote to their digital followers. Once entered as leads in US MRKT’s CRM, the Product Owner will contact the lead until a sale occurs. The Sales Associates will then receive the agreed-upon commission for the products or services sold. Commissions are paid to SAs for supplying leads that convert to sales, paid weekly in US dollars to their preferred payment method of choice (bank account or PayPal).
The Customer is the ultimate end-user and future promoter of products and services offered by US MRKT. A globally integrated approach for customers will follow via online “social selling” which will extend the reach to local customers in neighboring countries via a growing digital economy. US MRKT’s vision is driven by the final consumers’ needs and global footprint. The benefits of a growing and vibrant Sales Associate network include the promotion of products and services that are interesting to consumers nearby, priced appropriately, and delivered in a timely and secured manner.
Increased internet sales penetration and mobile device use are creating the most rapid growth period that e-commerce has ever seen. As the proliferation of digital tools increases internet availability worldwide, US MRKT Sales Associate Influencers will leverage their social media network to sell products directly to US-based or international customers, digitally, regardless of where they are in the world. They will not limit themselves to promoting to others in their country or region and buyers (US MRKT customers) will have better access to products and services from all over the world.